Artisan by John Varvatos - New Men's Cologne

Askmen.com has this cologne listed as a newcomer to the cologne scene, which I wanted to bring forth.   It contains “notes of orange, providing a perfect summertime blend of citrus and floral, with opening notes that burst with mandarin soon fade to woodier notes — a quietly composed fragrance that’s both masculine and reserved.”… 
I think the whole wood concept with the blends would make for a really nice men's cologne.  Have to admit I'm taken in by the whole marketing package, along with a good scent.